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THE SAGA OF BOTTLED WATER
The story of bottled water is one we might think we know – but have you ever stopped to really think about the fact that when you buy bottled water you’re just paying for something you can get for free… from your own tap? But its cleaner and safer…right? Ever wonder how you were persuaded to buy bottled water in the first place? Wonder just how many bottles get recycled – and how many don’t?
Well there’s a pretty cool campaign going on led by Corporate Accountability International that is working towards informing everyone about the saga of bottled water. They’re working to create awareness and they’re supporting strong public water systems - demanding clean and safe water for everyone so that the plastic water bottle no longer taxes our planet (or our wallets).
Water bottles definitely have their time and place, like when it comes to disaster relief or ensuring that people have water to drink when their sources are contaminated. However, that usage only accounts for a small fraction of global water bottle sales. When deciding to use your tap water be sure to test the quality of your water for your health and piece of mind - you may be surprised at just how good your water really is. If you have hard water, or bacteria, or another problem, finding a way to treat your water is definitely not only going to be cheaper in the long run, your carbon footprint will be smaller.
Water bottles cost us money, and resources. Plastic doesn’t grow on trees, it isn’t made for free, and worst of all – it’s all too often thrown away and not recycled. The water quality of bottled water varies, and is not always better than your tap when it comes to both purity and taste. And, of course, someone is making a pretty penny on sales – you might be surprised at just how the story unfolds.
Without giving away any more… check out the clip. Then check out the campaign. Not only will you learn something, but you’ll definitely think twice about your consumer choices in the future. You might also be interested in the other projects this group is working on.
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